Santa Run

The Grinch Loses out to Google

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October 18  |  Community  |   Carl Guardino

Here’s food for thought . . . When it comes to supporting some of San Jose’s most cherished holiday traditions, “the Grinch” loses out to Google when it comes to strengthening Christmas in the Park and Downtown Ice.

Our Silicon Valley Leadership Group Foundation is pleased to announce that Google has generously stepped in to serve as our Title Sponsor for our 6th Annual “Santa Run Silicon Valley,” slated for Sunday afternoon, December 17.

Google’s generous support allows us to further grow our Santa Run Silicon Valley, with a stretch goal to attract 5,000 paid participants for the 5-k race, run or walk.

Nothing will make you smile wider than watching 5,000 men, women and children – all dressed like Santa – chasing “the Grinch” – County Assessor Larry Stone – through Downtown San Jose.

The 5,000 Santa Claus-clad participants will literally be chasing the Grinch through downtown, ending at Christmas in the Park, where each Santa Runner will cross the finish line to a snow machine, greeted with milk and cookies, and a Finisher’s Medal that doubles as a Christmas tree ornament, suitable for hanging.

The Grinch tried to steal Christmas, but Google’s generosity is helping to save and strengthen Christmas in the Park.

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A Cause for Claus

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December 3  |  Community  |   Carl Guardino

CG_SL_SWHere’s food for thought . . . “A cause for Claus.” Santa Claus, that is.

Four years ago, Governor Brown and the CA Legislature dissolved redevelopment agencies. Right or wrong, the loss of that local funding source placed at peril amazing community initiatives like the popular “Christmas in the Park” celebration and “Downtown Ice” in San Jose, which runs from Thanksgiving past New Year every year. Christmas in the Park is cherished by residents throughout our region, with more than 500,000 people enjoying this wonderful tradition with their families.

Enter Mayor Chuck Reed and downtown city Councilman Sam Liccardo, now the Mayor-Elect. Seeking help from the Silicon Valley Leadership Group, we secured support from business leaders to save Christmas in the Park and Downtown Ice. To establish a longer-term funding source, we launched the TiVo “Santa Run Silicon Valley” three years ago, a family-friendly 5K run or walk through downtown San Jose ending at Christmas in the Park.

Now picture this . . . 5,000 people, all dressed like Santa Claus, running and walking to fund Christmas in the Park. It’s guaranteed to put a smile on your face, as you cross a “snow machine” finish line greeted by milk and cookies; the reward of Santas everywhere as they come down the chimney.

Join us – let’s strengthen Christmas in the Park and Downtown Ice, build community and benefit the needy – all with three miles of festive smiles. Register today at For a small additional fee we’ll include a 5-piece Santa suit.

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